Aesthetic clinic website design · Singapore
Aesthetic clinic websites that earn trust, then bookings.
We design, write and run websites for aesthetic and medical clinics in Singapore. Each treatment gets a clear, factual page, doctors get proper profiles, and every word is written to fit MOH advertising rules.
What patients look for
Built around how patients choose a clinic
Patients research a treatment for weeks before they book. They compare doctors, read about downtime and check that the clinic is licensed. Your website should answer all of that before they ask.
A page per treatment
Pico laser, HIFU, skin boosters, fillers, thread lifts. Each gets its own page covering what it is, who it may suit, session time, downtime, risks and aftercare.
Doctor profiles
Qualifications, registration, training and conference work, presented the way the SMC Ethical Code expects. Credentials are your strongest trust signal.
Concern-led navigation
Patients search “acne scars” or “pigmentation”, not device names. We organise pages by concern as well as treatment, so people land on the right answer.
Booking that works on phones
Plato online booking, WhatsApp and an enquiry form, reachable with one thumb from every page.
Clinic facts up front
MOH licence, address, MRT directions, opening hours and Google Maps, in the header and footer of every page.
English and Chinese
Many Singapore patients research in Chinese. Premium includes a full Chinese site, written natively rather than machine-translated.
Compliance built in
Every clinic page checked against MOH rules
Your website, Instagram and Google Ads all count as advertisements under the Healthcare Services Act. We write to the rules from the first draft, and your medical director signs off before launch.
What we leave off clinic sites
- Before-and-after photos and videos
- Patient testimonials and review screenshots
- “Best”, “No. 1” and other superlatives
- Promised results and timelines
- Countdown discounts and urgency tactics
What we use instead
- Clear treatment explainers patients actually read
- Doctor credentials and clinic accreditation
- Honest downtime, risk and aftercare information
- Calm photography of your clinic and team
- An easy path to book a consultation
Compared
A Radiant Reach clinic site vs a typical agency template
| What matters | Typical template site | Radiant Reach |
|---|---|---|
| Treatment pages | One “Services” page listing everything | A full page per treatment and per concern |
| MOH advertising rules | Often copied from salon marketing | Written to the HCS (Advertisement) Regulations 2021, signed off by your doctor |
| Booking | Contact form only | Plato booking, WhatsApp and enquiry form |
| Search | Basic page titles | Local SEO, schema markup and monthly articles |
| Languages | English only | English and native Chinese |
| Ownership | Agency keeps the account | You own the domain and the site |
How a project runs
From first call to first booking
- Consult
A free call about your treatments, clients and goals.
- Content & rules
We draft your pages and check clinic copy against MOH rules.
- Design
Your brand and photos, laid out for phones first.
- Build & booking
Booking, WhatsApp and Google Business Profile connected.
- Launch & grow
Go live, then monthly SEO, ads and reports.
Clinic packages start at S$3,800. See all packages and what they include.
FAQ
Questions clinics ask us
How much does an aesthetic clinic website cost in Singapore?
Our clinic websites start at S$3,800 for a 6-page site and go up to S$14,800 for a 20+ page bilingual site with booking reminders and Singapore-wide SEO. Each has a monthly plan for hosting and care.
Will my clinic website follow MOH advertising rules?
We write every clinic page to the Healthcare Services (Advertisement) Regulations 2021 and MOH guidance: no before-and-after photos, no testimonials, no superlatives and no promised results. Your medical director signs off all copy before launch, because the licence is yours.
Can patients book online?
Yes. Growth and Premium connect Plato online booking or your existing clinic system, and every plan includes a WhatsApp button and enquiry form.
Do you write the treatment pages?
Yes. We draft each treatment page from your input: what the treatment is, who it may suit, session length, downtime, risks and aftercare. Your doctor reviews them for accuracy.
Can you redesign an existing clinic website?
Yes. We audit your current site for MOH compliance, speed and search visibility, then rebuild it while keeping the pages and links that already rank.
Do you build websites for dental, dermatology and GP clinics too?
Our focus is aesthetic and medical aesthetic clinics, but the same approach works for dermatology, dental and GP practices that advertise under the Healthcare Services Act.
Next step
Ready for a website that brings in consultations?
Tell us about your clinic or salon. We'll recommend a package within one working day.